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Email marketing is dead

published on 14.07.2010 in Kornel's blog
Are you an online marketer?
Do you build a list and use email marketing to engage and sell to your list?

The concept of an online social networking platform for Online marketers

.

Why?

Why do we use Facebook and Myspace instead of sending emails to each other?

Social networks succeed for a simple reason; the principle that binds them together is based on conversation and interaction. It is more engaging then emails. You have pictures, videos, discussion forums, chat, live webcam chat, online shop etc…

Having your own online community gives your ‘list’ a chance to interact with you as the network owner and chat with like minded people to share their passion towards what you are doing. Simply put, it adds interactivity to the so far ‘one sided communication platform’ Your Emails. All this happens in your branded environment on your community website.

What are the Benefits?

Social media network for Online marketers is a great market research tool. You will have the opportunity to envolve your “list” in topics you Email them, gain further insight as to what your “list” would like to see more of and how they view your activity. You will have the chance to capture the younger audience and by that even increase your “list”. You will also be generating revenue from advertising and selling merchandise on your web based social media network. Your members can open up their own webshop on your platform and you generate affiliate revenue from every sale. Etc…

How does this compliment my existing mainstream business the ‘online sales to my “list”’?

Your “list” represents your clientbase. Now you can have an online community system which does exactly that, furthermore it is doing it by connecting and uniting Your community via interactive tools such as discussion forums, polls, chat, live webcam chat, question boxes, ‘buy and sell’ tools etc….

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